Recommended Tools and Resources
This is a list of all the tools and other resources I recommend.
Online Marketing Essentials
SEMRush is the ultimate marketing toolkit. I use it for everything—from keyword research, spying on competitors, creating SEO-optimized content, sharing on social media, and even link building.
The Genesis Framework is the best, lightweight, fastest, and SEO-friendly WordPress theme. It’s not bloated with features and unnecessary code that slows down your website.
WPMU DEV is your all-in-one WordPress platform. It’s got everything from hosting, security, and optimization tools. They’ve even got lead gen plugins that you’ll love. Their most popular brands are Hummingbird and Smush.
LastPass is my go-to password manager. I’ve been using it since 2018. That means, since then, I never have to remember and re-use my passwords across all my accounts.
NordVPN is one of the top-rated VPNs in the entire world. If you’re worried about privacy and security issues, especially when working in cafes or traveling, a VPN is something you should seriously consider getting.
There’s a bunch of email marketing software available, but no one can beat Mailchimp’s Forever Free plan. If you’re not handling complex, multi-step automations, this is perfect for you.
How to Improve Your Existing Content to Grow Your Traffic
Content marketing and SEO is not a one-time activity. Over time, your content may become irrelevant. It may also be because your competitors created a better piece that is starting to outrank you. Use this guide to crush them.
4 Essential Website Features
Your website is the foundation of all your digital marketing activities. It is paramount that you have all the essentials you need. Or putting this in another way, if you have more than these, it may be the reason your website is not ranking on Google. Use this checklist to assess your website.
23 Questions Google Uses to Assess the Quality of Your Content
How do you know if your content is high-quality? Turns out, Google has provided us with some guidelines. Use this checklist to assess your content. Remember, Google hates low-quality content.